The CT Group Story

Drawing on expertise and experience acquired over a lifetime of political campaigning, Crosby has additionally advised a number of the world’s most properly-recognized companies, guaranteeing they are armed with the correct research, message and technique with which to realize their targets. The dead cat strategy. CT Group said the claims had been made “to distract […]

Lynton Crosby: can the ‘Lizard of Oz’ Win the Election for the Conservatives?

CT has pushed deeper into enterprise campaigns over the past decade, establishing CT Intelligence within the community to do full-service M&A work. A lobbying group setting up in Manchester has no proper to ask us for one. As Baldwin notes, C|T Group has a repute for extraordinary electoral successes and ethical turpitude, courting again, in […]

Lynton Crosby: can the ‘Lizard of Oz’ Win the Election for the Conservatives?

But intermittently since 2013, and extra usually in latest weeks, as the Conservatives’ long-anticipated opinion poll breakthrough has failed to materialise, some seasoned Conservatives have questioned whether the shrillness and negativity of the Crosby marketing campaign model is as effective as advertised. To his apparent frustration, he notes ‘there may be extra curiosity in process […]

Outrage at Reports Conservative Strategist Lynton Crosby to Be Knighted

During this interval of opposition, he argued in favour of a neighborhood-up method to solving the housing disaster and warned against high-down Whitehall-driven housing targets, which he believed had failed prior to now. The donors were initially recruited by Michael Gove who previously held the shadow housing portfolio. He owns his stake in the enterprise […]

Crosby Textor Group

Former dunnhumby CEO Simon Hay, Tory election strategist Sir Lynton Crosby, and Obama strategist and employees member Jim Messina have joined the leadership team of a new data insight business, Outra. It was politically impossible for John Major to publicly abandon all hope of successful the election. By the point the Liberals’ version of what […]

Jon Joined CT Group in 2024

CT Group is pleased to announce that our UK Managing Director Jon de Jager FCA will change into Group Chief Executive Officer, succeeding founder Sir Lynton Crosby AO, who strikes to the exclusive role of Group Executive Chairman. At the 2010 election Jon campaigned hard towards the BNP, who loved a powerful presence in Barking […]

The CT Group Story

THE British Prime Minster has led tributes to his election guru Sir Lynton Crosby after the South Australian was formally bestowed certainly one of his country’s highest honours. The leaks have angered political opponents and others, who say it smacks of cronyism and demeans the honours system. Those that know Crosby well say he has […]

‘Libs Need Values Not Labels’

What is way clearer in the election put up-mortems is that its message – truthful sufficient, relevant, low production values but penetrating, and efficiently killing three birds with one stone – perfectly exemplified Crosby’s overall strategic intent for the Conservatives. Britain’s new Prime Minister Boris Johnson had an explosive telephone name with his former Australian […]

Crosby Textor Group

For Crosby, he has mastered the art of election campaigns. CT Group makes use of research-driven campaigns for corporate and political clients. But some of his methods, such because the so-referred to as “dead cat strategy”, and the work of his lobbying firm, together with with the tobacco industry, have proven controversial. With a worldwide […]

Tories Hire Boris Johnson’s Strategist Lynton Crosby

Crosby himself accompanied the businessman Giles Mackay – a co-investor in property knowledge firm Outra – to meet Johnson’s coverage chief, Andrew Griffith, in May to debate “extension of residence ownership”. Last month, the home secretary Theresa May told reporters: “I’m an amazing believer … In May 2015, David Cameron was swept to victory in […]